Understanding the Cycle

Can bold storytelling really shift mindsets? Deepshikha Goel & Shilpi Ghosh of Tata Trusts unpack the impact of their ‘Maheena Aa Gaya’ campaign

Maheene Ko Sehat Se Jodo: Can Tata Trusts Reframe Periods?

Menstruation, even today, remains clouded by stigma and silence. Journalist Anuradha SenGupta speaks with Tata Trusts' Divyang Waghela and Deepshikha Surendran about the insights behind the 'Maheene Ko Sehat Se Jodo' social behaviour change campaign, aimed at reframing conversations about periods.

A mother’s courage: The first step toward change

With awareness sessions on menstrual health, the Tata Trusts are empowering women in villages of Gujarat to challenge long-standing traditions

Baseline Assessment: Menstrual Health & Hygiene Management Programme

This report reveals gaps in education and infrastructure, underscoring the need for collaborative efforts to ensure better menstrual health and hygiene for women and girls in underserved communities.

Ending the silence

The Tata Trusts’ Menstrual Health and Hygiene Management programme is helping normalize periods

Breaking the taboo

The Tata Trusts’ Menstrual Hygiene Management programme in Assam has dispelled ignorance and fears about the once-taboo topic, say Naina Urang and Bobita Manjhi

Uttar Pradesh: Cloth pad units come as saviours for rural women in Shravasti

Pandemics don’t stop periods

The Tata Trusts’ initiative in Uttar Pradesh empowers women to manage menstrual health and hygiene through sustainable, eco-friendly ways

Launch of a cloth pad manufacturing under the Tata Trusts’ Menstrual Hygiene Management programme in Lucknow

Matka incinerator: unique, hygienic and cost efficient

Innovative mud pot incinerators, popularised by Tata Water Mission, ensure easy and hygienic disposal of used sanitary pads in the villages of Jharkhand and Maharashtra